Online Hotel Booking Trends for Budget Hotels in India

The internet is booming and with it the online hotel bookings much like other sectors have skyrocketed in India in recent times. Gone are the days when one would physically visit the tourist offices for one’s bookings. Be it air, train or hotel the bulk of the all the bookings now happen online. There are many reasons for the same as well. Be it convenience, getting better deals and the best rates, the online bookings is what ensures all. Thus if you are based in or around Kolkata, then Digha must be your favorite weekend destination. So in case you are to find out the best deals for the best hotels in Digha, Online hotel booking is what you must opt for going by the present trends.

Let us look at some of the latest trends which have emerged in recent times for online bookings of budget hotels in India.

Budget Hotels in Smaller cities have fared better

When it comes to use of internet in smaller cities with better internet penetration now, it is being seen that the small Tier 2 and Tier 3 cities have led from the front. The same trend has emerged in terms of booking of budget booking through online channels. In a recent study conducted by the leading credit rating agency “CRYSIL” this is the clear trend which has emerged. The Average Room Rate (ARR) for the hotels included in this study was around Rs 2,500 per night for standard rooms. In the study it was seen that that the average occupancy rate (AOR) in smaller cities was found to beat a whopping 70%. This could be attributed to the given lower room inventory along with the paucity of branded hotels in smaller cities. This for larger cities in comparison was 60 % in  larger cities.

What is driving small town tourism?

Owing to changes in the lifestyle of people in India, the promotional activities being undertaken by the government, along with expansion of business, the overall growth in tourism in India has been around 10 to 12%. Furthermore the advent of the online hotel aggregators is what is further driving growth of the sector as a whole. Thus as a traveler it is clear that if you are to land yourself with the best hotel deals, online hotel booking is the best channel for you to do the same.